MarbellaStudio - GoHighLevel Website Redesign & Lead Management System

MarbellaStudio partnered with us to modernize their online presence, replacing an outdated website with a conversion-focused platform built inside GoHighLevel, complete with dedicated landing pages, automated lead management, and compliant SMS communication.

Website Redesign & Rebuild in GoHighLevel Dedicated Landing & Funnel Pages Custom Forms & Calendar Booking Sales Pipeline & Automation Setup A2P SMS Registration & Compliance
GoHighLevel Website Redesign & Lead Generation Case Study | MarbellaStudio

Client Overview

About MarbellaStudio

MarbellaStudio operates within the construction and home services industry, known for custom work such as floating staircases. The business already had an existing website, but it wasn't optimized for lead generation or conversions and wasn't connected to any structured follow-up system.
MarbellaStudio needed a more professional, conversion-focused platform built inside GoHighLevel to support advertising campaigns, capture inquiries, and manage the sales process from a single system.

Business Goals & Requirements

Redesign the existing website into a more professional, conversion-focused platform
Create dedicated landing pages to support advertising campaigns
Streamline lead capture through custom forms and calendar booking
Automate follow-up communication to improve customer engagement
Implement a compliant SMS communication system to support appointment bookings

Challenges Faced by a Construction & Home Services Business

Modernizing an outdated website while improving overall conversion rates
Creating dedicated landing pages for marketing campaigns that didn't previously exist
Organizing lead management and follow-up processes that were previously unstructured
Ensuring SMS messaging compliance through proper A2P registration

Solution Delivered

1. Website Redesign & Rebuild

Implemented:

  • Full redesign and rebuild of the existing website within a comprehensive GoHighLevel CRM Setup
  • Modern, user-friendly layout focused on improving the visitor experience
  • Structure designed to guide visitors toward inquiry and booking

2. Dedicated Landing & Funnel Pages

Implemented:

  • Custom landing pages built specifically to support advertising campaigns
  • Funnel pages designed to improve lead generation from paid traffic
  • Page layouts optimized to move visitors from interest to inquiry, seamlessly integrating with your Workflow Automation to nurture leads instantly

3. Custom Forms & Calendar Booking System

Implemented:

  • GoHighLevel CRM Setup featuring custom intake forms to simplify inquiry submissions
  • Calendar booking integration for effortless appointment scheduling
  • A streamlined process connecting form submissions directly to bookings

4. Sales Pipeline & Automation Workflows

Implemented:

  • Configured sales pipelines to manage leads through each stage of the process
  • Implemented Workflow Automation to handle ongoing customer communication and streamline repetitive tasks
  • Structured follow-up sequences to keep leads engaged after initial contact

5. A2P Registration & SMS Compliance

Implemented:

  • Completed A2P registration setup for compliant SMS messaging via a tailored GoHighLevel Consultation
  • Configured reliable messaging infrastructure to support customer engagement
  • Verified SMS communication for ongoing follow-up and appointment reminders

Key GoHighLevel Features Configured

Website redesign & rebuild Landing page design & development Funnel page setup Custom intake forms Calendar booking integration Sales pipeline configuration Lead management automation Follow-up communication workflows A2P SMS registration Compliant messaging infrastructure

Implementation Process

Discovery & Existing Website Audit

Reviewed MarbellaStudio's current website, lead flow, and overall digital presence to identify improvement opportunities.

Website & Landing Page Architecture

Designed the structure for the new website and dedicated landing pages aligned to advertising campaigns.

Build & Form Integration

Rebuilt the website inside GoHighLevel and configured custom forms with calendar booking.

Pipeline & Automation Configuration

Set up sales pipelines and automated follow-up workflows for lead management.

A2P Registration, Testing & Launch

Completed A2P registration, tested the full system end-to-end, and launched the new platform.

Results Achieved

Modernized Digital Presence

MarbellaStudio now has a professional, conversion-focused website that better represents the brand and supports lead generation.

Campaign-Ready Landing Pages

Dedicated landing pages allow advertising campaigns to drive traffic directly into a structured lead capture process.

Simplified Appointment Booking

Custom forms and calendar booking make it easier for prospects to inquire and schedule appointments in one step.

Organized Sales Process

Configured pipelines give the team clear visibility into where each lead stands and what needs to happen next.

Compliant, Automated Follow-Up

A2P-registered SMS messaging combined with automation workflows ensures consistent, reliable customer communication.

Why Construction & Home Services Businesses Choose GoHighLevel

GoHighLevel for Construction & Home Services combines a website, landing pages, CRM, and automation in a single platform.

  • High-Converting Funnels: Dedicated funnel pages make advertising spend more effective by improving lead capture.
  • Effortless Scheduling: Calendar booking reduces friction for scheduling estimates and consultations.
  • Reliable Outreach: A2P-compliant SMS keeps customer communication reliable and uninterrupted.
  • Streamlined Operations: Automated pipelines and follow-up sequences reduce manual admin work.

Ready to Modernize Your Construction or Home Services Business with GoHighLevel?

Whether you need a website redesign, dedicated landing pages, automated lead management, or A2P-compliant SMS communication, our GoHighLevel specialists can build a system that helps you capture more leads and book more appointments.

Hire GoHighLevel Experts Today